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Marketing Chinese Children's Books : Paratext and the Politics of Authorship
An exploration of the marketing, presentation and construction of popular Chinese children's authors for their youthful audience, parents and teachers, Marketing Chinese Children's Books surveys the internal and international dissemination of children’s books and of international influences in the marketing of children’s literature. Focusing on the paratextual elements of contemporary Chinese literature written for children such as author photographs, this book reveals the political constraints on the position of popular children's author in the People's Republic of China after the Cultural Revolution. Taking the publications of Cao Wenxuan (the first Chinese recipient of the Hans Christian Anderson Award), Yang Hongying, Shen Shixi and Gerelchimeg Black Crane as case studies, Frances Weightman considers how the marketing of these authors presents them as academic and political authorities to be emulated and trusted, how they are demonstrative of the commercialism in children's literature and what they expose about the different ways in which popular authors are promoted based on their gender, nationality and ethnicity.Also surveying the uses of animals in Chinese literature and the issues relating to language and translation when these works are promoted throughout the West, this is a timely study of the construct of authorship coinciding with the rapid expansion of children's literature publishing in China and its reception on the world stage.
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A Practical Guide to Indie Game Marketing
Learn how to market for your indie game, even with a small budget and limited resources. For those who want to earn a regular income from making indie games, marketing can be nearly as vital to the success of the game as the game itself.A Practical Guide to Indie Game Marketing provides you with the tools needed to build visibility and sell your game.With special focus on developers with small budgets and limited staff and resources, this book is packed with recommendations and techniques that you can put to use immediately.As a seasoned marketing professional, author Joel Dreskin provides insight into practical, real-world experiences from marketing numerous successful games and also shares tips on mistakes to avoid.Presented in an easy to read format, A Practical Guide to Indie Game Marketing includes information on establishing an audience and increasing visibility so you can build successes with your studio and games. Through case studies, examples, guidelines and tips, you will learn best practices for developing plans for your game launches, PR, community engagement, channel promotions and moreSample timelines help you determine how long in advance of a launch to prepare your first public communications, when to announce your game, as well as recommended timing for releasing different game assetsBook also includes marketing checklist 'cheat sheets', dos and don’ts and additional resources
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A Book on Books : New Aesthetics in Book Design
From scrolls and sheets of papyrus to elaborate and expensive codices to the mass press-printed volumes as we know them today, books have come a long way since writing was first developed.Although digital technology has impacted how we consume information over the last few decades, book design has survived as a means of showcasing creativity and craftsmanship, as books remain important sources of inspiration, knowledge, and entertainment. A Book on Books showcases some of the best book design work from all over the world in celebrating the designers’ contributions to preserving reading culture, as they continue to make books eye-catching and exciting to read or own.It also captures the voices of key influencers from publishing, printmaking, bookfair-organising, and bookshop-owning standpoints, as they continue to play a crucial role in keeping the book-making industry alive and thriving even in the unknown future.
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New Design Luxury Metal Wall Art Decoration
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How do I design a cover page for art?
When designing a cover page for art, consider using a visually striking image that represents the theme or subject of the art. You can also incorporate elements such as bold typography, color schemes, and textures that complement the artwork and create a cohesive design. Additionally, think about the overall mood or feeling you want to convey with the cover page and use design elements to evoke that emotion. Lastly, make sure to balance the visual elements and negative space to create a clean and impactful design.
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How do I design a cover page in art?
When designing a cover page in art, consider the purpose and theme of the project or document. Use visual elements such as color, composition, and imagery to create a visually appealing and cohesive design. Incorporate typography that complements the overall aesthetic and effectively communicates the title or main message. Experiment with different techniques and mediums to add depth and interest to the cover page, and don't be afraid to let your creativity shine through.
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What is distribution policy in marketing?
Distribution policy in marketing refers to the strategic decisions and actions taken by a company to deliver its products or services to the target market. This includes determining the most effective channels of distribution, such as direct sales, wholesalers, retailers, or e-commerce platforms, as well as the logistics and transportation methods to ensure timely and efficient delivery. The distribution policy also involves managing relationships with distribution partners and ensuring that the products reach the end consumers in the most cost-effective and convenient manner. Overall, distribution policy plays a crucial role in ensuring that the right products are available in the right place at the right time to meet customer demand.
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How do new books smell?
New books often have a distinct, pleasant smell that is often described as a combination of paper, ink, and adhesive. This smell is often attributed to the volatile organic compounds (VOCs) released from the materials used in the bookbinding process. The scent of a new book can evoke feelings of excitement and anticipation for the reader, and for many book lovers, it is an integral part of the experience of opening a new book for the first time.
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The Invisible Art of Literary Editing
A field guide to the trade and art of editing, this book pulls back the curtain on the day-to-day responsibilities of a literary magazine editor in their role, and to the specific skills necessary to read, mark-up and transform a piece of writing.Combining a break-down of an editor’s tasks – including creating a vision, acquisitions, responding to submissions and corresponding with authors – with a behind-the-scenes look at manuscripts in progress, the book rounds up with a test editing section that teaches, by way of engaging exercises, the nitty-gritty strategies and techniques for working on all kinds of texts.Generous in its insight and access to practicing editors’ annotations and thought processes, The Invisible Art of Literary Editing offers an exclusive look at nonfiction, fiction and poetry manuscripts as they were first submitted, as they were marked up by an editor and how the final piece was presented before featuring an interview with the editor on the choices they made about that piece of work, as well as their philosophies and working practices in their job.As a skill and a trade learnt through practice and apprenticeship, this is the ultimate companion to editing any piece of work, offering opportunities for learning-by-doing through exercises, reflections and cases studies, and inviting readers to embody the role of an editor to improve their craft and demystify the processes involved in this exciting and highly coveted profession.
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Sustainable Marketing : Pearson New International Edition
For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus.A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society.To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable—and lucrative—sustainable marketing strategies.
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MacBook Pro 13 inch 20 new with bar touch bar games design editing office business original
MacBook Pro 13 inch 20 new with bar touch bar games design editing office business original
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Provocation in Women's Filmmaking : Authorship and Art Cinema
A new critical perspective on the female auteur that considers her place in the avant-garde tradition of provocationIncludes close critical analysis of eight contemporary women filmmakers and their provocative worksProvides an exploration and account of provocation as an artistic strategy in cinemaOffers a feminist interrogation of the gendering of provocation, and the provocateur, in the discourses of film criticism as a masculine modeCritics regularly use the term provocateur" to describe controversial film directors.Although most individuals who attract this term are men, there is a long and largely unexamined history of female auteurs who shock and unsettle their viewers.Provocation in Women's Filmmaking: Authorship and Art Cinema investigates how women directors participate in the tradition of provocative art cinema.Focusing on the post-millennium films of auteurs such as Lisa Aschan, Catherine Breillat, Jennifer Kent, Isabella Ekl f, Lucile Had ihalilovi?, Claire Denis, Anna Biller and Athina Rachel Tsangari, this book considers the aesthetics and strategies of women's provocative filmmaking in contemporary cinema.Challenging the gendering of provocation as a hyper-masculine mode of authorship, the book uncovers an enticing and complex array of divisive works by women. "
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How can I find a new PC for gaming, photo and video editing, and graphic design?
To find a new PC that is suitable for gaming, photo and video editing, and graphic design, you should look for a computer with a powerful processor, plenty of RAM (at least 16GB), a dedicated graphics card, and a high-resolution display. Look for PCs that are specifically marketed as gaming or content creation machines, as they are likely to have the necessary specifications for your needs. Additionally, consider looking for reviews and recommendations from professionals in the fields of gaming, photo and video editing, and graphic design to find a PC that meets your specific requirements.
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What are some good books for art students or interior design students?
Some good books for art students or interior design students include "Color: A Workshop for Artists and Designers" by David Hornung, which provides a comprehensive understanding of color theory and its application in art and design. "The Interior Design Reference & Specification Book" by Chris Grimley and Mimi Love is a valuable resource for interior design students, offering essential information on materials, finishes, and construction techniques. "Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students" by Ellen Lupton is a must-read for students interested in typography and graphic design, providing insights into the principles of typography and its role in visual communication.
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Who connects the new sub-distribution board to the main distribution board?
An electrician or a qualified electrical technician typically connects the new sub-distribution board to the main distribution board. This process involves ensuring proper wiring, connections, and safety measures are in place to effectively distribute electricity to the new sub-distribution board. It is important to hire a professional to carry out this task to ensure compliance with electrical regulations and to prevent any potential hazards.
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How can one smell new books?
One can smell new books by bringing the book close to their nose and taking a deep breath. New books often have a distinct smell due to the combination of ink, paper, and other materials used in the printing process. The smell is often described as a mix of fresh paper and ink, and some people find it to be quite pleasant. However, it's important to be mindful of any allergies or sensitivities to strong scents when smelling new books.
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